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Thursday, April 2 • 4:30pm - 5:30pm
Consumer Experience Innovation - Panel

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Today a new experience economy is emerging, where we no longer peddle products but create integrated experiences that address people’s overarching health needs. It might be a simple blood-pressure check during a pharmacy visit to refill a prescription that leads to a new diet which prevents heart attack. Experts on this panel debate the landscape of shared objectives, share how their respetive organizations are forging new partnerships, and are delivering innovative care  models for an ever tech-savvy consumer. 

Moderators
avatar for Alexandra Drane

Alexandra Drane

Co-Founder & Chairman, Eliza Corporation
Alexandra is the co-founder and Chairman of the Board of Eliza Corporation, and Engage with Grace.  She is obsessed with using technology to help people of all walks of life be happier, healthier, and more productive. She believes the definition of health should be broadened to include life factors, that people have enormous capacity and the best intent, and that the single biggest missing (and most important) ingredient in health care is... Read More →

Speakers
avatar for Elliot Cohen

Elliot Cohen

CTO, PillPack
Elliot is a scientist at heart, an engineer by training and a vocal advocate for transparent, customer-empowered healthcare. He graduated from UC Berkeley and has an MBA from MIT’s Sloan School of Management. Elliot has played key engineering roles at both healthcare and non-healthcare related startups, was an associate at Founder Collective and started his career as a program manager at Microsoft.
avatar for Joan Kennedy

Joan Kennedy

VP, Consumer Health Engagement, CIGNA
Joan Kennedy currently leads Consumer Health Engagement for Cigna. She actively partners and engages with senior leadership and stakeholders to set Cigna's Consumer Health Engagement strategy. She is also responsible for all of Cigna's clinical customer and client touch points, including health advocacy, clinical, lifestyle management and chronic condition programs, health coaching, case and utilization management, and onsite facilities.
avatar for Lisa Maki

Lisa Maki

CEO, PokitDok
After a temporarily disabling accident, and months of frustrating rehabilitation, Lisa Maki founded PokitDok, a platform designed to empower members, employees, and other patients to easily and consciously shop for high-value care. Lisa joins HxRefactored to share how PokitDok has dramatically changed consumer patterns by allowing customers to find affordable rates on physicians, their treatments, and services.
avatar for Jeff Makowka

Jeff Makowka

Director, Thought Leadership, AARP
Jeff has over fifteen years’ experience in strategic consulting and market research. For more than half of that time, he has been focused on the wants and needs of the 50+, both domestically and internationally. As Director in AARP’s Thought Leadership group, Jeff helped to launch, and now co-manages, the Innovation@50+ initiative, which aims to spark entrepreneurial activity across public and private sectors. Anchored by the AARP... Read More →
avatar for Christi Zuber

Christi Zuber

Director, Innovation Consultancy, Kaiser Permanente
A nurse with a passion for design – is the director of the Innovation Consultancy at Kaiser Permanente. She has been with Kaiser Permanente since 2001 in roles that have encompassed finance, strategy, facilities design, and her current position in the Innovation Consultancy, which she began to build in 2003. In her innovation and design work, Christi has partnered with IDEO to learn a human-centered design methodology and internalize it... Read More →


Thursday April 2, 2015 4:30pm - 5:30pm
Main Stage

Attendees (80)